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Designing “Coming Soon” Pages

“The best thing to do is create a simple “Coming soon” page to notify visitors of what will eventually be there. ”

Deciding what to do once you’ve purchased a domain but haven’t yet launched the website is always a bit of a conundrum. Leaving up your domain registrar or Web host’s generic page seems unprofessional, especially if you’re trying to drum up advance press for your new project. At the same time, you don’t want to spend too much time on a temporary page when you really should be working on the website itself.

The best thing to do is create a simple “Coming soon” page to notify visitors of what will eventually be there.

The best thing to do is create a simple “Coming soon” page to notify visitors of what will eventually be there. Good “Coming soon” pages come in two basic varieties: the informational design, which simply tells visitors what will be there after launch; and the page that invites early visitors to sign up for updates or even to request a beta (or alpha) invitation. Below are some great examples of each, followed by some best practices for creating your own “Coming soon” page. You definitely won’t see among these the generic “Under construction” page (with the cute construction graphic) that used to litter the Web.

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Patrick Julicher

Patrick JulicherPatrick started developing websites at the age of 25, only using HTML and building simple websites. Through the years his passion for designing and developing grew, and his career moved in that direction in the year 2004, when he decided to try and get a job in ICT and Web Development.
He got this chance at WE ICT, based in Nijmegen, The Netherlands. For the first couple of years he combined network management for customers with creating database-driven websites in ASP. Since 2008 his main work is on the developing part.
While ASP is still his favorite language, he's slowly trying to dive into ASP.NET and discover all of the possibilities.

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