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Creative web development

Flash Reader for mobiles

In a recent interview Shantanu Narayen told Reuters Adobe expects to see increasing revenues from the sale of its main products for use on mobile phones, its president and chief operating officer said on Thursday.
March 9, 2006 Author: Frank Beverdam

After Acquiring Macromedia, what's Next for Adobe?

Knowledge@Wharton has got a great interview with CEO Bruce Chizen from Adobe.

The interviewer spoke with Bruce Chizen about the details of the Macromedia acquisition, Adobe's plans for integrating Macromedia's technology to develop the next-generation application platform, and his views on the challenges presented by Microsoft.

March 6, 2006 Author: Frank Beverdam

Flex 2.0 Beta 1

Adobe/Macromedia has got some interesting videos on the recently released Flex 2.0 Beta 1.

Adobe Flex 2.0 delivers an integrated set of tools and technology enabling developers to build and deploy scalable rich Internet Applications. Flex provides a modern, standards-based language supporting common design patterns and includes a client runtime, programming model, development environment, and advanced data services.


February 8, 2006 Author: Frank Beverdam

Adobe offers further details on Intel plans

Adobe has confirmed that Creative Suite applications will, in the future, be compatible with the Intel-based Macs. While the company did not give specific release dates, they did offer more details on their newest Mac OS X beta release and its other applications, including those recently purchased from Macromedia.

February 2, 2006 Author: Frank Beverdam

Adobe Acrobat 3D

Adobe Acrobat 3D Extends Visualization and Publishing of 3D Designs. The new desktop software helps to extend document-based 3D design collaboration capabilities.

Using Acrobat 3D and harnessing the reach of Adobe Reader®*, extended project teams can more quickly, securely and cost-effectively drive to completion critical communication processes that require 3D visualization.

January 23, 2006 Author: Frank Beverdam

Google brings radio advertising to AdWords advertisers

Google Inc. announced it has agreed to acquire dMarc Broadcasting, Inc., a digital solutions provider for the radio broadcast industry.

dMarc connects advertisers directly to radio stations through its automated advertising platform. The platform simplifies the sales process, scheduling, delivery and reporting of radio advertising, enabling advertisers to more efficiently purchase and track their campaigns. For broadcasters, dMarc's technology automatically schedules and places advertising, helping to increase revenue and decrease the costs associated with processing advertisements. 

In the future, Google plans to integrate dMarc technology into the Google AdWords platform, creating a new radio ad distribution channel for Google advertisers.

January 18, 2006 Author: Frank Beverdam